Bella Notes Newsletter: April 2009

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This April 23rd is Earth Day and it is the perfect time to step back, reflect and relish in the fact that we are some pretty lucky creatures on this planet. Despite whatever current economic state the world is in or what we are dealing with in our personal lives, this is the perfect time to step back from the everyday hysteria to take a deep breath and appreciate the true beauty that surrounds us.

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Why not spoil both Mother Earth and yourself this month?

To celebrate Earth Day we would like to extend 30% off to you on all Bella and Canvas organics, as well as the entire Alo line from April 20th to the 26th. Please take advantage of this great weekend sale to stock up on eco friendly garments that will not only make you feel good but let you do something good for the environment as well.

From April 20th to the 26th receive 30% off all Bella and Canvas organics and the entire Alo line by inputting code: earthday2009 at checkout. Click here to shop now

A little bit about our friendly fabrics

Organic Cotton -- Really, what does that mean?
Organic cotton provides so many benefits for both the environment and the end user that it is no wonder that it has gained so much popularity in the market and is now being sought after in all forms from clothing to towels. Organic cotton is grown without pesticides and therefore reduces poisonous emissions to the planet and reduces our contact with harsh chemicals. Also, the agricultural processes used in organic production are designed to help sustain the land it grows on. Bella and Canvas provide stylish tees and tanks in a variety of colors that are made from 100% organic cotton. To read more about our organic cotton styles, click here

Bamboo -- Sustainable and Renewable Goodness

Bamboo fabric is extremely unique and softer than cotton with a texture similar to silk. It is a naturally antibacterial and hypoallergenic product grown without the use of chemicals or pesticides. The bamboo plant is self replenishing and this sustainable resource releases more oxygen into than atmosphere than most trees. Bamboo has become a favorite for our customers because of its luxurious texture, comfortable fit and eco friendly properties. Alo provides exciting bamboo styles for both men and women including the new 2x2 women's bamboo tank for 2009. Read more about Alo's bamboo styles here

Recycled Polyester
Wear What You Drink

Recycled polyester is created from used plastic bottles that are then transformed into beautiful and unique clothing garments. Recycled polyester helps eliminate excess waste from landfills, reduces toxin emissions into the air and ocean while lessening our dependence on oil. This revolutionary fabric has completely changed the way people view sustainable garments and shows the true magnitude of change that recycling can cause. You can view Alo's recycled polyester styles here and remember that is very possible you might be wearing that recycled soda bottle that you drank a while back.

We are so proud to offer organic and sustainable garments to our customers and when we are not romping around in these frocks ourselves, we are continually on the search for new and fresh ways that we can provide environmentally friendly and stylish clothing for you. Come join us on our journey to be healthy, happy and environmentally responsible and remain stylish while doing so.

What are we doing for Earth Day?

As a company we truly believe in the importance of being as environmentally responsible as possible each and every day. For Earth Day we are taking it to the next level by participating in a company wide carpool in order to reduce our carbon emissions. We are also participating in an organic potluck in celebration of Mother Earth. Everyone will be able to showcase something delicious and sustainable during this time and share in the benefits or coming together for one cause. These acts along with our everyday habits of recycling, conserving and renewable energy usage will help encourage our company, not only as a brand, but as the people behind that brand to strive for continued positive change to protect and preserve our environment.

What can you do for Earth Day?

There are many things you can do to celebrate Mother Earth on your own. Take a look at some of our favorite suggestions to help jump start your own green celebration.

Ride your bike or walk
This simple act will help reduce carbon emissions and keep you healthy and active at the same time.

Plant a tree
Trees help reduce greenhouse gas emissions and create a lovely landscape and shade for the summertime. It's a win-win!

Recycle
While this may seem like an obvious suggestion, you can take it a step further by recycling your old clothes, documents, games, bags, etc. Not only is this good for the environment, but it can help you create a fresh start in your life as well.

Visit a local organic Farmer's Market
Shopping from local farmers helps reduce carbon emissions and supports local organic growth. Not to mention you are always guaranteed fresher produce since it has travelled less and remains free of preservatives and chemicals.

Eat Organic
After you visit that Farmer's Market, create an entirely organic meal that is sure to give you and your body a reason to celebrate.

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