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January 2007 |
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Where in the world is Bella?
Everywhere!
With trade show season in full swing, we've already been to Las Vegas for the PPAI show and Dusseldorf Germany for the PSI show.
Next stops, Toronto for Imprint Canada and ISS Long Beach for what many consider to be the best show of the year.
We are thrilled to be meeting so many of our customers and showing off our exciting new 2007 styles.
Also exhibiting at the ISS Long Beach will be our new performance line, Alo.
If you haven't seen it yet, visit the site at www.alosport.com.
Get Fit!
With thousands of Americans making New Year's Resolutions to get in shape and back to the gym,
it's the perfect time to check out Bella's high quality, fashionable fitness apparel.
Whether it's for you or your customers, our super soft fitness pants or sports bras will have everyone working out in style!
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T-shirts on display as a more than just a fashion staple
The Museum of Design in Atlanta (MODA) recently showcased T-shirts as art.
An eclectic group of designers selected by Laura Moody, MODA director of communications,
and co-curator Sarah Phillips Collins were sent t-shirts as canvases for their creations.
The exhibit, which featured everything from screen-printed to hand stitched and embroidered pieces,
was a success and is set to become a traveling show that could come to a city near you.
To see some of the works and perhaps become inspired yourself, visit
www.museumofdesign.org.
Looking to boost your new year with higher sales?
In this month's (new and improved!!) edition of the Counselor, Matt Histand suggests a few ideas.
It's common knowledge that apparel sales make up the highest percentage of promotional sales -
and it's true that of those, shirts are the best sellers - but if you're looking to really make an impact, you'll need to look beyond the t-shirt.
Creative packaging, children's apparel and pants (yes, pants!) are just
some of Histand's suggestions (password required for this ASI article).
Look no farther than www.bella.com for a wide selection of children's apparel, pants and other bottoms.
And if you're looking for fun packaging ideas, the sky's the limit.
Bella is a pioneer in this department,
having packaged our promotional shirts in everything from take-out food boxes and coffee bean bags to flower pots and boxes.
Creative presentation can really make a difference with that challenging customer you might have!
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Cooler temperatures are in the air and soft, cool earth tones are in fashion.
Don't throw away your brights, but you should definitely take note of the beautiful new additions to Bella's color palette,
including granite, moss green and seafoam blue.
Layer these shirts with a sweater & pair of jeans or dress them up with some wool dress pants - you can't go wrong!
Style 8750 in Moss Green
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Style 8780 in Granite
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Style 8750 in Seafoam Blue
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| Imprint Canada |
-- Jan 19-20 |
(Bella) |
| ISS Long Beach |
-- Jan 19-21 |
(Bella/Alo) |
| ASR San Diego |
-- Jan 25-27 |
(Alo) |
| Carolina Made Open House |
-- Jan 26 |
(Bella) |
| NES Expo |
-- Feb 2 |
(Bella) |
| TSF Open House |
-- Feb 2 |
(Bella) |
| ASI Dallas |
-- Feb 8-9 |
(Alo) |
| ISS Orlando |
-- Feb 16-18 |
(Bella/Alo) |
| Dance Retailers Expo Orlando |
-- Feb 18-20 |
(Bella) |
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Bella | 6670 Flotilla Street | Los Angeles, California 90040
